Sportsman General Trading and Contracting Co., is the first firm specialized in sportswear and sports equipment and supplies in the State of Kuwait. Sportsman was established in 1974.
Mr. Khalid H. Rodan is the Chief Executive, Managing Director and Owner of the firm.
Our objective is to be the most successful and widespread sports firm in Kuwait and the Middle East region.
We have presence in Bahrain and United Arab Emirates and we are.
Sportsman is specialized in selling the sports products of many well-known Brands that supply of Sports Equipment and Sportswear, such as Adidas, Nike, Rebook, Lotto, Dunlop, Stiga, Diadora, Puma, Under Armour, Heinz Kettler, JIHKAO, Head, Cool, Skechers, Speedo, Umbro, Mikasa, Molten, Body Sculpture, etc. in our stores in all branches in Kuwait and abroad.



Salmiya Shaha Complex – Al-Salam Complex – City Center
Kuwait City Souk Al Watiya - Souk Al-Kabeer
Fahaheel Al Dabbous Street
Farwaniya Magathir Complex - Habib Munawar Complex
Jahra Slayil Al Jahra Resort


We keep our customers as the focus of our attention and we strive to meet their needs through providing them with great levels of reliable products and services which we endeavor to develop from time to time.

We always strive to maintain our values which Sportsman is known for through clear and open discussion. Our target is to attain the best ideas to achieve both our customers and partner’s interest by maintaining our values.



Our employees are our core assets. We believe that our employees are our most valuable resource, and we try to train, develop and motivate them to attain their personal aspiration and the company expectations.

We empower and encourage our employees to make effective and collective decisions aiming to meet the needs of our customers in the shortest time and best service quality.


Providing institutions, ministries of state, sports clubs, health institutes and athletic academies with all of their needs from sportswear, equipment Wholesale Department

In Sportsman, we welcome and encourage customer to help us with new ideas and suggestions. Our good relationship with our customers is the basic structure for building a successful business.